Data-Driven Marketing – Data Management

[Editor’s note: This is a white paper from IWCO Direct. IWCO Direct is a bronze sponsor at LendIt Fintech USA 2018, which will take place on April 9-11, 2018 in San Francisco.]

Data is a key component to ensure marketing success across all channels. This white paper provides a simple, easy-to-follow guide for optimizing data to send the right message at the right time to the right person in the right channel.

Download the full white paper

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